Who is GivingInsight?
years experience in fundraising
GivingInsight is a powerful cloud-based data analytics platform built specifically for charities running regular giving programs.
We help fundraising teams understand their performance, identify where value is being lost, and uncover opportunities to grow income through better donor retention, improved acquisition, and smarter, informed decisions.
GivingInsight connects directly to your CRM via an API, pulling in the data that matters most and presenting it in clear, actionable dashboards — no spreadsheets, no guesswork. Whether you’re tracking retention, forecasting income, or comparing channel performance, we give you the insight you need to raise more.
Behind the platform is over 50 years of hands-on fundraising experience.
David Pettigrew and Ewan Isbister were early adopters of regular giving fundraising and bring deep experience and knowledge across all acquisition channels — including Face2Face, telemarketing, digital, and DRTV.
Whether you’re launching a new program, improving an existing one, or need expert support with strategy and budgeting, GivingInsight brings together the tools and the thinking to help your fundraising program thrive.

David Pettigrew – Founder & Director
David has been a professional fundraiser since 1997 and is recognised as a leading expert in regular giving strategy, analytics, and fundraising performance. He has held senior leadership roles, including Director of Fundraising at Australian Cancer Research Foundation and ChildFund Australia. For over 15 years, David has provided consulting services to charities across Australia, New Zealand, the UK, and beyond, helping them achieve outstanding fundraising results.

Ewan Isbister – Head of Growth
Ewan brings over 20 years of experience in fundraising, having worked with charities like UNICEF, WaterAid, Greenpeace, and the Royal Flying Doctor Service. His expertise spans strategy development, campaign management, and donor engagement. Ewan’s passion lies in helping charities harness data and insights to maximise donor retention and lifetime value.
Our Technology Partner
We collaborate with All the Ducks, a trusted technology partner, to ensure that GivingInsight delivers seamless data integration, intuitive dashboards, and cutting-edge analytics for fundraisers.
All the Ducks
Join the GivingInsight Community
GivingInsight is a cloud-based analytics platform designed to help charities raise more, reduce attrition, and improve the performance of their regular giving programs.
Our powerful software delivers clear, actionable insights drawn directly from your CRM — helping you understand what’s working, what’s not, and where the biggest opportunities for growth lie.
Whether you’re looking to track retention, improve ROI, or spot issues before they become costly, GivingInsight makes your data work harder for you.
And if you need extra support, our team brings over 50 years of hands-on fundraising experience to provide consulting, training, and strategic advice when you need it most.
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